by Heather Hurley | Jan 13, 2026 | Client Management, Marketing Agency
If the last year felt like a rollercoaster for your agency, you aren’t the only one holding on tight. In a recent survey, 36% of agency employees identified client churn or unstable revenue as the issue with the most significant impact on profitability over the...
by Heather Hurley | Aug 27, 2025 | Client Management, Marketing Agency
Winning a new client feels amazing — until you realize the real work is just beginning! The client onboarding process can make or break your agency relationship, and without a solid checklist, you’re flying blind. Let’s dive into why client management...
by Heather Hurley | Jul 31, 2025 | Client Management, Marketing Agency, Project Management
Agency owners know the feeling all too well. A client asks for “just one small tweak” that turns into hours of additional work. What started as a simple project somehow balloons into twice the original scope. Sound familiar? Client overservicing is one of...
by Heather Hurley | Jul 8, 2025 | Client Management, Marketing Agency
Building strong agency-client relationships is the foundation of any successful creative agency. Whether you’re running a digital marketing firm, advertising agency, or PR company, the quality of your client relationships directly impacts your bottom line, team...