WorkBook Blog
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Agency Resource Management Essentials: Reporting and Forecasting
In Part 1 of our Agency Resource Management Essentials series, we covered the importance of resourcing your current projects. Once you’ve got the resources for all current work pinned down, it’s time to start looking at the data to check on overall...
Top Tips to Improve Revenue Forecasting Accuracy for Your Agency
So what exactly is revenue forecasting? If you’ve heard the term but are not entirely sure, we’ll break it down for you: a revenue forecast is simply an estimate of your revenues over a set period of time, usually monthly or quarterly. It’s a...
5 Reasons Deltek ProjectCon Is A Must Attend Event
Deltek ProjectCon 2023 will be taking place from October 16th – 18th at the Gaylord Palms Resort & Convention Center in Orlando, FL. As a Platinum Sponsor of this event, PCI is excited to be a part of this...
How to Recession-Proof Your Small Creative Agency
Economic headlines have been doom and gloom for months. Agency leaders like yourself may be getting nervous as you read about rounds of layoffs in multiple sectors. While you may worry about clients tightening budgets or canceling projects, there...
Agency Resource Management Essentials: Resourcing Current Projects
Managing resources is a fundamental part of running a marketing or creative agency. This process can be divided into three main areas: resourcing for current work, reporting that covers both current and upcoming projects, and rightsizing your staff...
Mastering Time Management in a Marketing Agency: Balancing Multiple Clients
Time is an invaluable resource, but learning to effectively manage your time can be a superpower. Running a successful marketing agency requires impeccable time management skills, especially when juggling multiple clients' unique demands and...
Media Buying Best Practices for Agencies: Increasing Efficiency with Automation
In a previous blog, we looked at some of the challenges of media buying and financial reporting for marketing and creative agencies. This week, we take a look at how technology can make the whole process even more efficient. Manual Processes Makes...
Get Big Results for Your Boutique-Sized Agency with MAC Attack
Grow Your Agency with MAC MAC (short for Marketing Agency Creative) uses Deltek WorkBook to help save time, money, and level up success. MAC understands that digital transformation can help marketing agencies grow by increasing efficiency and...
5 Critical Components for Creative Agency Resource Planning Success
Resource planning is a fundamental pillar to helping creative agencies maintain profitability by completing projects on time and within budget. But beyond profitability, resource management can also determine the health of your agency. If your...
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