by Rebekah Weiner | Apr 5, 2024 | Deltek WorkBook
In the bustling world of marketing and creative agencies, staying ahead of the game is paramount. This can be particularly challenging for smaller agencies that often have to juggle multiple roles and lack the manpower of larger corporations. Enter Deltek WorkBook...
by Rebekah Weiner | Mar 29, 2024 | Deltek WorkBook
If you’re a newsletter enthusiast, you likely have a designated folder in your inbox overflowing with content from top marketers, brands, and companies around the world. But if you’re not yet convinced of the benefits of newsletters; we’ve got a list...
by Rebekah Weiner | Mar 20, 2024 | Deltek WorkBook
Marketers use the sales funnel to strategically guide potential customers through the stages of buying a product or service, from awareness to conversion. The top focuses on creating awareness for the product or service (TOFU), the middle on building interest (MOFU),...
by Rebekah Weiner | Mar 15, 2024 | Deltek WorkBook
Keeping up is crucial in the ever-changing and exciting digital marketing world. Social media influencers and thought leaders can serve as your compass, helping you navigate trends, algorithms, and consumer behaviors. These leaders not only decode complexities but...
by Rebekah Weiner | Mar 8, 2024 | Deltek WorkBook
How can a boutique agency with a smaller staff juggle project visibility on top of the day-to-day labor of executing work? Read on for three straightforward tips to help you improve your agency’s project visibility with a limited impact on your time or budget. Why...
by Rebekah Weiner | Mar 7, 2024 | Deltek WorkBook
In the dynamic landscape of modern digital marketing, the emergence of ChatGPT has brought forth more than just buzz and curiosity. More and more agencies are adopting the AI tool for brainstorming and once meticulous tasks, no one wanted to do. Let’s explore some of...