WorkBook Blog
We like to keep our people in the know with business, industry and software updates as they arise. Check out whats new below!
2nd Half of the Year Trends at Marketing Agencies
The marketing landscape is evolving at lightning speed, and staying ahead of the curve is crucial for marketing professionals, content creators, and PR specialists. The second half of 2024 promises to bring a wave of exciting trends that will shape...
Month-End Checklist for Marketing Agencies
Time is of the essence when it comes to month-end, as every minute spent reconciling financials and tracking down data is time not spent on revenue-generating work. Even worse, the entire process can be slow and painful if your agency is stuck with...
Unleashing Creativity: The Power of Investing in Agency Operations
Investing in agency operations is crucial for creative agencies looking to spark innovation and maximize their potential. By optimizing internal processes and systems, agencies can create a work environment that fosters creativity and enables teams...
Mastering Deltek WorkBook For Efficient Task & Time Management
In the fast-paced world of marketing and PR, efficiency is key. For agencies striving to stay ahead, optimizing task and time management can make all the difference. Enter Deltek Workbook – a powerful solution...
Content Marketing Unveiled: Winning Strategies for Success
Content marketing offers an effective way for businesses and brands to connect with their target audiences. By providing valuable and relevant content, businesses can establish trust and credibility, fostering long-term relationships. When...
Revolutionize Your Job Hunt: Latest Application Trends
Written by PCI employees: Tiffany McGarry & Amy Worth As a recruiter and hearing the woes of job searching from many candidates through the years, I have seen a few themes when candidates are actively in a...
Mastering Email Marketing: Insider Tips for Crafting High-Converting Emails
Newsletters have become a popular way to share news and updates, leading marketers around the world to create newsletters specific to their businesses and brands. With countless newsletters vying for readers'...
How Marketing Agencies Can Prepare for the Summer Season
Summer is a unique time of year that brings both opportunities and challenges for marketing agencies. As the world transitions into warmer weather and longer days, consumer behaviors shift, and seasonal trends...
Unleashing the Power of Social Media: Strategic Tactics for Enhanced Engagement
Having a strong presence on social media is crucial for business success, in both B2B & B2C industries. It's not just about posting, but also about having lots of followers and engagement, which can really...
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